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Gympass is an all-in-one corporate wellness subscription bringing you the largest selection of gyms, studios, and apps. This campaign was designed to target HR in the Automotive industry in Germany.
Whitepaper & Digital Ads
The goal of the Whitepaper was to educate HR people on how wellbeing solutions can attract and retain employees.
The Automotive sector in Germany is conservative so too many bright colors were avoided. It was kept neutral and academic.
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