BEAT cocktails are crafted in India at a state of the art facility in Goa. Their refreshing cocktails are a convenient and guilt free alternative to what the market offers. Branding and labels were designed for this new startup.
Brand Identity & Packaging Design
The bottled cocktails are made with the intention of giving the experience of a bar everywhere.
The logo above showcases the meaning of BEAT with the rhythmic circles and the boldness of characters.
Gunmetal teal and white are the primary colors of the BEAT brand.
Packaging design created for BEAT is modern and refreshing. The vibrant colors and soothing gradients give the brand a young and fresh look.